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Any earned media strategist will tell you that more time = more success. We cannot control breaking news (hurricanes, plane crashes, wars, ect.) and allowing us more time to come up with a carefully tailored strategy will only benefit you.

I recommend a free consultation so I can help understand your goals, where you are at, and what support you might need. I might also be able to help recommend other freelancers, agencies or advisors if you are looking for something else.